Network Agnostic
We have access to a range of affiliate networks including major networks such as AWIN & CJ and can advise our clients on the most cost effective and measurable network for them ensuring that we combine scale with a cost effective approach.
Incrementality
Using attribution modelling we can look to ensure that we’re paying affiliates that are driving incremental revenue to balance maintaining partner relationships with cost.
Diversification
The key to a successful incremental affiliate campaign is to focus beyond bottle of the funnel affiliates and diversify to include a range of affiliates including content, loyalty and employee benefit partnerships.
Brand Safety
Ensuring that your brand is served in a brand safe environment is key for all of our affiliate campaigns. We have thorough programme terms and conditions and manually review affiliates to ensure your brand is portrayed in the best light.
Validations
A thorough validation process is key to ensure you’re only paying out on conversions which are driving value for the business within your programme terms.
Transparency
We have a transparent approach to reporting to ensure we’re measuring all affiliates across the programme and make sure we can measure results.
Granular Commission Rates
We look to review individual product and category commission rates to ensure you’re maximising your ROI.
Partnerships
We regularly communicate the latest voucher codes, offers and product updates via newsletters and communication to affiliates to nurture relationships with key affiliate partners.
Reporting
We can build bespoke dashboards and reports to ensure you’re measuring key success indicators to report on campaign performance.
